“A real strategy, not a list of buzzwords.”
Editor's note
Tell the generator what you sell, who it is for, your stage, and your budget. It returns a complete, tailored marketing strategy: a positioning statement, concrete buyer personas, segmentation-targeting-positioning analysis, the 4Ps as actual decisions, a prioritized channel plan with first actions, KPIs, and a 90-day roadmap.
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§ Section I
Explain what you sell, the problem it solves, how it's priced, and who it's for. Then set your business stage — idea, pre-launch, launching, or growing — and your primary goal. The strategy changes dramatically depending on whether you need first users or scalable acquisition.
Enter what you can actually spend per month, or leave it empty for an organic-first lean plan. The channel plan allocates budget shares across channels, so an honest number produces an executable plan instead of a fantasy one.
You get a positioning statement, buyer personas, STP analysis, the 4Ps as concrete decisions, a prioritized channel plan with first actions, KPIs with targets, and a phased 90-day roadmap. Start with the quick wins — they're chosen to be doable this week at near-zero cost.
§ Section II
You built the product; now you need a marketing plan that doesn't require a CMO. Get positioning, channels, and a 90-day roadmap sized to your stage and budget — in minutes instead of a consulting engagement.
You're the entire marketing department. Use the generated strategy as your operating plan: the channel priorities tell you where to spend your week, and the KPIs give you something concrete to report.
Generate a structured strategy draft per client engagement, then layer your judgment on top. The STP and persona sections make a strong skeleton for client strategy decks.
Entering a new segment or launching a second product? Generate a dedicated strategy for the new market and compare its channel plan against what works for your core business.
§ Section III
A chat gives you paragraphs; this gives you a structured strategy document — positioning, personas, STP, 4Ps, a channel plan with budget allocation, KPIs, and a 90-day roadmap, all generated together so the pieces are consistent with each other and tailored to your stage and budget.
Product, Price, Place, Promotion — the classic marketing mix framework. The generator fills them with decisions for your business ("price at $29/month to undercut the incumbent's entry tier"), not textbook definitions, so you can act on each one directly.
Yes — leave the budget field empty and the plan defaults to organic-first: content, communities, partnerships, and founder-led channels. The quick-wins section is specifically designed for things you can do this week for free.
It's strongest for startups, SaaS, e-commerce, and service businesses — anywhere the playbook is positioning plus channel selection. For heavily regulated industries or enterprise sales motions with year-long cycles, treat the output as a structured first draft to adapt.
When something material changes: you move from launch to growth, your budget changes significantly, or a persona turns out to be wrong. Re-run it with what you've learned — the 8-credit cost is trivial against the cost of executing a stale plan.